Novellino Wine
Brand Book
Copywriting
Creative Consulting
Event Concept
Social Content
As the country’s market leader in wine, Novellino has turned what was once a niche indulgence into a vibrant part of Filipino celebrations — making wine approachable, elegant, and irresistibly enjoyable.
Every bottle embodies refinement and craftsmanship and is deeply connected to the distinct culture and palate of the Filipino.
Working with Novellino to develop their brand book and social media campaign, as well as conceptualize their 25th anniversary event involved crafting stories and ideas that were both timeless and modern, polished but never pretentious, indulgent yet accessible.
From the bottle to the brand story, Novellino has proved that wine should always be joyful, and that sophistication, at its best, feels like home.
