Move your audience with the power of vivid language.

Welcome to Rhyme, your trusted partner for creating compelling verbal branding, verbal strategy, verbal identity, product messaging, copywriting, and creative writing.

When it comes to writing, we’re the sharp end of the spear, helping medium to enterprise level companies craft powerful and persuasive messages that drive results.

Our team of expert writers understands the power of language and its ability to transform perceptions, drive engagement, and motivate action. We specialize in creating messaging that resonates with your target audience, showcases your unique value proposition, and sets you apart from the competition.

Our Services

Verbal Branding

We work closely with you to develop a unique brand voice that aligns with your vision and values. We help you establish your brand personality, tone, and messaging architecture to ensure consistency across all channels.

Verbal Strategy

Our team of experts develops a comprehensive verbal strategy that aligns with your business goals and helps you achieve them. We help you identify your target audience, develop key messaging, and create a roadmap for successful communication.

Verbal Identity

Our team helps you create a distinct verbal identity that reflects your brand’s unique personality and values. We help you establish a voice and tone that resonates with your audience and sets you apart from the competition.

Product Messaging

We help you craft product messaging that communicates your product’s unique features and benefits in a compelling and persuasive way. We work with you to create messaging that resonates with your target audience and motivates action.


Our team of expert copywriters crafts persuasive and engaging copy for all types of marketing materials, from sales decks to landing pages. We help you create messaging that showcases your unique value proposition and drives results.

Creative Writing

We specialize in creative writing that inspires and engages your audience. From website copy to blog posts, we help you create content that resonates with your audience and tells your brand’s story.

20+ years of professional writing experience, from corporate identities, product messaging, company videos, sales decks, speeches, to annual reports, and more. We’re never at a loss for words.

Founder / Executive Creative Director

Dan is a published writer specializing in verbal identity and creative marketing. In addition to running Rhyme he is a business developer and consultant at Brevo, an agency in Manila and Kuala Lumpur.

Dan spent many years in real estate creative communications. Prior to that he worked on various brand design, scriptwriting, and art projects. He also runs the online writing course Write Like a Lion, Edit Like a Wolf and Culture Shock, a humorous newsletter about being British-Filipino.

Accounts / Business Development

Neil runs business development and accounts. 

Neil also manages sales, advertiser acquisition, and public relations for the Daily Guardian, an English-language newspaper with bureaus throughout the Philippine archipelago. 

Prior to this he managed PhilExpress, a UK-based logistics company specializing in “balikbayan” boxes to the Philippines. 

Other people's kind words

“Dan (Rhyme ECD) understands real estate marketing and is a very creative communicator, not losing sight of the business end of a project.”
Graham Marsh Coates
Full Vice President, Megaworld Lifestyle Malls
“Dan's work blends the strategic and creative.”
Edric Mendoza
Former TV host, entrepreneur
“You’re a favorite here… they’re raving about your copy.”
Miles Sarmiento
Former FWD Insurance
“Creative. Left field. Fun! Rhyme writes with personality but is also clear and spot on when it comes to capturing our voice and message.”
Sami El Hadery
Yfood Ventures

Other projects

At Rhyme, we pride ourselves on delivering high-quality work that exceeds our clients’ expectations. We work closely with you to understand your unique needs and develop customized solutions that drive results. Contact us today to learn how we can help you create a powerful verbal branding and messaging strategy that drives success.

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